Purple Health


We partnered with our friends at Applied Storytelling to create this web application and iOS app. Applied Storytelling fashioned the brand, design and user experience while our developers provided the brawn under the hood. The website is powered by custom Ruby on Rails code and the iOS app was developed with our own ProMotion. Both the site and app integrate with FitBit and Salesforce.

Services:Website / Interface Design, Mobile Responsive Design, Web Development, Content Management System

An iPhone app built with speed


Salesforce & Fitbit Integration

On the back end of this website and iOS app, we tapped into Salesforce’s API. Not only is the Purple sales team able to mange accounts within SalesForce, but coaches are able to monitor food logging, activity, and exchange messages with clients. And, thanks to our integration with FitBit, coaches are able to view vital stats as their clients sync the app with their FitBit devices.

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